Designed by the British architectural office James Cubitt & Partners, the Al Sadd Sports Club is part of the stadium complex built for the 24th Men’s Handball World Championship, which took place in 2015 in Doha. The architects chose to enhance the entrance hall with eye-catching pillars featuring Haver & Boecker Imagic Weave, creating a display of vibrant LED patterns that allows the display of moving patterns or high-resolution video content on existing facades.
